What is this product? Get an indulgent color boost without the damage. Beautiful Collection is the gentle color to use after every relaxer service. Choose Moisturizing Color to rejuvenate hair by adding rich, natural looking color with up to 45% more shine.* For intense gray coverage use Advanced Gray Solution. Don't relax without it. More info: 15 intermixable Moisturizing Color shades revitalize hair with a rich, indulgent color boost. Blends gray and leaves hair feeling moisturized with up to 45% more shine.* Guaranteed!** Enriched with Aloe Vera, Jojoba Oil and Vitamin E.