C-Loop Camera Strap Mount Color : Silver or Black Eliminate Strap Interference: Quicker access, flexibility and improved handling. Smooth Rotation: The C-Loop swivels 360 degrees to reduce tangling and for smooth panning Low Profile: Makes it easier to transition from landscape to portrait shots Increased Security: Lens comfortably tucks away making mobility easy in tight or crowded areas Compatibility: Works with existing camera straps and all devices with a tripod mount C-Loop is truly a sweet, "why did not I think of that?" solution. We designed the C-Loop in response to how the traditional top mounted camera strap always gets in the way. By relocating the mounting position to the bottom of the camera and integrating a swivel, we discovered numerous benefits that improved the shooting experience when using a camera strap. One of the best upgrades for your camera. Made in USA.