Gloves In A Bottle is a shielding lotion. Conventional moisturizing lotions only attempt to replace the loss of natural moisture with artificial moisture, but come off every time you wash or touch something. A far better solution is to assist your skin in producing more natural moisture - not less. Unlike artificial moisturizers, Gloves In A Bottle is a shielding lotion that bonds with the outermost layer of skin cells to turn it into what works like an invisible pair of gloves. These "invisible gloves" prevent dry skin by helping to keep moisture-robbing irritants out while better retaining your skin's own natural moisture, resulting in skin that is far better hydrated, over the long term, than what can ever be achieved by conventional lotions.