Dr. Collins Restore Toothpaste is a new kind of tooth care, Dr. Collins Restore Toothpaste strengthens and revitalizes your teeth with ionic calcium and other essential minerals. You will see and feel the difference in just a few brushings! * Clinically proven to give teeth and gums a healthier look and feel * Combats plaque and prevents tooth decay * Safe for daily use * Great for both adults and children Teeth are exposed daily to many things that damage the tooth surface. Acidic foods, brushing, chewing and bacterial acids all erode and dissolve part of your teeth every day. To prevent your teeth from simply dissolving away, they have a self-repair mechanism unlike any other part of your body. This process uses calcium and phosphorus ions in your saliva to re-grow the crystalline structure of your teeth. But with so much exposure to damaging agents, it can sometimes overwhelm the self-repair process. This is where Dr. Collins Restore Remineralizing Toothpaste comes in! Dr. Collins Restore Remineralizing Toothpaste contains NovaMin. NovaMin contains elements naturally found in the body including calcium, phosphorus, sodium and silica. The chemical name for NovaMin is Calcium Sodium Phosphosilicate. NovaMin releases fully active calcium and phosphorus ions when in contact with water. This provides a higher concentration of the same ions that are naturally found in saliva. After brushing, NovaMin particles adhere to the tooth surface and continues to release ions for hours afterward. This ensures and enhances the natural self-repair of your tooth surface. Dr. Collins Restore Remineralizing Toothpaste also has powerful plaque-fighting ingredients to protect your gums. And because of the layer of NovaMin particles adhering to your teeth after brushing, Dr. Collins Restore Remineralizing Toothpaste is great for sensitive teeth! Now Made in the USA!