There is no other product quite like it! Now you can accurately track children's required reading times to help take the work out of daily reading homework. Named "Best New Product of 2004" by BookExpo America its fun colors and electronic functions encourage kids to make reading a daily habit. And for parents, it's just a touch of a button, and the electronic timer is set to monitor how long a child reads. Made of durable polyethylene plastic it is available in three new hot colors-Neon Pink, Neon Orange, and Red. With its slim form, it fits neatly between the pages of any book. At the top is a digital clock that is powered by a replaceable watch battery. Choose to set a countdown timer with alarm that alerts readers when they have completed their required reading time or set the cumulative timer which stores time over multiple reading sessions until the reader chooses to delete it. Also ideal for timing music practice sessions, timed math fact activities, meetings, homework study sessions, cooking and interval training when exercising. Parents and teachers from across the country confirm that the mark-my-time digital bookmark is the best and easiest way to monitor reading time and keep kids excited about reading so they will want to read more. Dimensions: 1-3/4" x 7-3/4"