• Cross-Selling Success: A Rainmaker's Guide to Professional Account Development

    BNi Books

  • $56.25

  • Description

    Written especially for the professions, including accountants, architects, bankers, executive recruiters, lawyers and many more. In today's competitive workplace, companies are extending their services to keep clients happy - and attract new ones. By using the original service as a flagship to sell others services, customer loyalty is strengthened and the bottom line improved.

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