The Pinnacle Pink Full Length Orthotic insert offers all the same support and cushioning as our popular Pinnacle style, but in PINK! The Pinnacle pink provides the perfect blend of foot control, flexibility and cushioning. Encapsulated design with a firm but flexible support shell, built-in arch support and heel cradle for motion control. Plush cushioning with VCT® Technology. Increases stability and comfort in casual, athletic and work shoes. An ideal orthotic insert for preventing and alleviating pain associated with plantar fasciitis, metatarsal pain, heel or arch pain and discomfort, mild to moderate pronation, sore/aching feet and other common foot conditions.